Why you need content strategy
Part of our role as web managers is to help our colleagues to see their own reality. I’m not talking about opinion - what we think the organisation should do online - no, I’m talking about reality,...
View ArticleTaking the emotional pulse of digital organisational change
Image: JD Hancock / Flickr Your organisation is facing disruption. Everything’s under threat, from the business model to the brand values to the organisational structure. As digital professionals we...
View ArticleDigital leaders as catalysts for creativity
Image: Michael / Flickr Sofie Sandell's book Digital Leadership was published in September 2013 and centres on leadership, creativity and social media. I caught up with her to explore some of the...
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